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CONTENT STRATEGY & Design
Senior Content Strategist & Experience Designer, freelance, 2020-present
● Strategizing, designing, and managing content for diverse clients, subjects, and strategies, including medicine, education, telemetrics, and tourism
● Developed and delivered web content and strategies, including SEO, analytics, inbound/outbound links, and social sharing to help drive digitalization of traditional medical industry patient engagement model
● Projects include social media marketing and calendaring, targeting and delivering growth and sales, as well as long-form content
● Strategizing, designing, and managing content for diverse clients, subjects, and strategies, including medicine, education, telemetrics, and tourism
● Developed and delivered web content and strategies, including SEO, analytics, inbound/outbound links, and social sharing to help drive digitalization of traditional medical industry patient engagement model
● Projects include social media marketing and calendaring, targeting and delivering growth and sales, as well as long-form content
Senior Content Strategist, Charles Schwab, San Francisco, 2021-2023
● Helped facilitate Schwab acquisition and integration of 14.5M brokerage accounts from TD Ameritrade through account access content strategy projects
● Strategized and designed for the Charles Schwab Digital Inheritance Center to simplify brokerage account inheritance tasks, insuring greater customer retention
● Designed for cross-device, cross-platform UX and digital communications, including web and mobile email, notifications, and other messaging
● Helped facilitate Schwab acquisition and integration of 14.5M brokerage accounts from TD Ameritrade through account access content strategy projects
● Strategized and designed for the Charles Schwab Digital Inheritance Center to simplify brokerage account inheritance tasks, insuring greater customer retention
● Designed for cross-device, cross-platform UX and digital communications, including web and mobile email, notifications, and other messaging
Principal Content Designer, Intuit Data Exchange, Intuit, Mountain View, CA, 2017-2021
● Designed, delivered, and managed UX financial data content, integrating global data sharing, security, privacy, legal, and compliance standards, across all Intuit product platforms, devices, and systems
● Strategized and designed content for Intuit Aid Assist, a PPP program loan eligibility calculator enabling 30K SMBs to access Intuit-facilitated PPP loans
● Integrated content governance and content lifecycle management with other cross-product content design systems, flexing with style, voice, and tone guidelines
● Designed, delivered, and managed UX financial data content, integrating global data sharing, security, privacy, legal, and compliance standards, across all Intuit product platforms, devices, and systems
● Strategized and designed content for Intuit Aid Assist, a PPP program loan eligibility calculator enabling 30K SMBs to access Intuit-facilitated PPP loans
● Integrated content governance and content lifecycle management with other cross-product content design systems, flexing with style, voice, and tone guidelines
Content Writer, Supervisor, Meyer Corporation US, Vallejo, CA, 2012-2017
● Strategized, designed and delivered original branded ecommerce and CPG product, marketing and social media content across multiple touchpoints, brands, and platforms for an industry-leading global kitchenware marketer and distributor
● Introduced and implemented content strategy best practices to shift pre-existing corporate mindset from copywriting approach towards cross-brand voice and tone
● Analyzed, redesigned, implemented and managed a new, efficient content creation strategy and management system to deliver unique, SEO-rich product content for 9K+ active CPG SKUs across 10 different proprietary and licensed brands
● Strategized, designed and delivered original branded ecommerce and CPG product, marketing and social media content across multiple touchpoints, brands, and platforms for an industry-leading global kitchenware marketer and distributor
● Introduced and implemented content strategy best practices to shift pre-existing corporate mindset from copywriting approach towards cross-brand voice and tone
● Analyzed, redesigned, implemented and managed a new, efficient content creation strategy and management system to deliver unique, SEO-rich product content for 9K+ active CPG SKUs across 10 different proprietary and licensed brands
CREATIVE WORK
Relative Strangers: The Queer Memories of an Adopted Son & Native American Brother, a Substack, 2025
Aswim, a short film screenplay, 2025
● Currently in post-production with TigerBear Productions
● Currently in post-production with TigerBear Productions
GhostRave: an indigiqueer electronic opera libretto, 2023-present
● Composed by Brandon M. P. Roberts
● Workshop production at The Magic Theatre, Fall 2024
● Composed by Brandon M. P. Roberts
● Workshop production at The Magic Theatre, Fall 2024
Displacement: Stories from Section 14, full-length team-written play, Green Room Theater Company, 2024
● Featured in the Los Angeles Times, Spring 2024
● Featured in the Los Angeles Times, Spring 2024
OR: or, The Play of Light, written as a short for Monday Night PlayGround, October 2016
● Expanded and selected for Best of PlayGround, Vol. 21, Spring 2017
● Commissioned for full-length play development by PlayGround and Planet Earth Arts, 2017-2018
● Expanded and selected for Best of PlayGround, Vol. 21, Spring 2017
● Commissioned for full-length play development by PlayGround and Planet Earth Arts, 2017-2018
Knuckles, microplay written for Fingertips: 21 Plays In 60 Minutes (Or Less)
● Produced by Steven Westdahl for the 2019 San Francisco Fringe Festival
● Awarded "Techie's Choice: Best of the Fringe" (full production)
● Produced by Steven Westdahl for the 2019 San Francisco Fringe Festival
● Awarded "Techie's Choice: Best of the Fringe" (full production)
The Right Note, a full-length musical libretto, music composed by Rice Majors
● Workshopped by Spare Stage, San Francisco, 2018
● Work-in-progress showcase performance, January 2016
● Produced by Musical Cafe Showcase Series
● Workshopped by Spare Stage, San Francisco, 2018
● Work-in-progress showcase performance, January 2016
● Produced by Musical Cafe Showcase Series
Schrödinger's Christmas, libretto for a short opera composed by Jon Rosen
● Created for 24 Hour Playfest
● Produced for Musical Cafe, 2015
Hold Your Piece, full-length play
● Developmental readings, Playwrights' Center of San Francisco, 2013-2014
● Staged reading, Buffalo United Artists, August 2012
Aria 51, ten-minute musical libretto and lyrics, September 2013
● Written for the Playwrights' Center of SF annual 24-hour playfest
● Music composed by Jon Rosen
● Dramatists' Guild Footlights Reading, April 2015
● Created for 24 Hour Playfest
● Produced for Musical Cafe, 2015
Hold Your Piece, full-length play
● Developmental readings, Playwrights' Center of San Francisco, 2013-2014
● Staged reading, Buffalo United Artists, August 2012
Aria 51, ten-minute musical libretto and lyrics, September 2013
● Written for the Playwrights' Center of SF annual 24-hour playfest
● Music composed by Jon Rosen
● Dramatists' Guild Footlights Reading, April 2015
Show Me Yours: Songs of Innocence and Experience, lyrics for a musical revue
● Written for New Musical Theater of San Francisco, April 2013
● Written for New Musical Theater of San Francisco, April 2013
SELECTED PUBLICATIONS
"OR or, The Play of Light," Eleven Eleven: A Journal of Literature and Art
Interviews with authors Tim Russert, Frank Bruni, Jennifer 8. Lee, and Neal Rosenthal, Publishers Weekly
Poetry and criticism published in The Buffalo News, Verbatim, Rougarou, Artvoice, The Writer’s Compass, Sightings, Fourteen Hills: The SFSU Review, SF Weekly
Interviews with authors Tim Russert, Frank Bruni, Jennifer 8. Lee, and Neal Rosenthal, Publishers Weekly
Poetry and criticism published in The Buffalo News, Verbatim, Rougarou, Artvoice, The Writer’s Compass, Sightings, Fourteen Hills: The SFSU Review, SF Weekly